Once upon a time, businesses questioned whether they really needed a website. Now it’s considered a no-brainer. More recently, businesses questioned whether they should be using Social Media. Now that most are, the critical distinction is:
There’s a big difference between doing Social Media, and doing Social Media well.
- Facebook Training helps you market to consumers
- LinkedIn Training can help B2B salespeople find prospect information more easily
- Twitter Training can help you reach journalists and bloggers with your public relations message
- Blog Training can enable you to pass on deeper marketing information and demonstrate your industry expertise
- All of these can act as customer service channels
Each of these has a different set of rules and requires a different approach. Is your company using them optimally?
Brian is respected as one of the elite internet marketing experts in the world. His hands on business experience, cutting edge insights, background in improv and stand up comedy culminate in a speaker and trainer who leaves every audience not only entertained, but armed with powerful strategies and tactics.
Brian is co-author of the bestselling book Facebook Marketing: Leveraging Facebook’s Features For Your Marketing Campaigns, The Like Economy: How Businesses Make Money With Facebook, and the forthcoming LinkedIn For Business. He also has authored an ebook called How To Get More Fans On Facebook.
Brian has 12 years experience with Google, Twitter and Facebook marketing, both as a consultant and marketing agency director. He has trained and managed Gen Y employees, in addition to the more than 5,000 students of his FanReach Facebook marketing online course.
Brian develops strategies and builds search visibility and social marketing fanbases for companies of all sizes, including well known entities such as Universal Studios, The U.S. Army, Hardee’s and Carl’s Jr. He is quoted in the book Twitter Marketing For Dummiesand has been quoted and profiled byInformation Week, ABC News, U.S. News & World Report,Mashable, The Wall Street Journal, Forbes, Inc. Magazine, and Entrepreneur Magazine.
Brian writes for two of the most popular marketing blogs, Search Engine Journal and AllFacebook. One of his AllFacebook blog posts was shared by more than 2,600 people and read by 47,000 in just two weeks. He has more than 30,000 Twitter followers and an overall reach of more than 50,000 fans through Facebook, LinkedIn, and his marketing websites and email lists.
A speaker and trainer for top marketing conferences such as SEOmoz, SMX, Pubcon, The AllFacebook Expo, Socialize, The South Carolina Society of Association Executives and The American Marketing Association to name a few. Brian is a seasoned expert and most entertaining presenter in Internet marketing.
